How To Create Products Customers Love - SF - April 8-9, 2020
Event StartApril 08, 2020 09:00AM Event End April 09, 2020 17:30PM

How To Create Tech Products Customers Love


This special workshop is designed for Product Managers/Product Owners, Product Leaders (GPM/Director/VP Product) and Startup Co-Founders from Technology-Powered Product Companies that want to dive very deep into the product roles and learn the leading edge practices from the world's best technology product teams. We discuss techniques from Product Discovery, Lean Startups, Design Thinking, Agile, and Customer Development.


We will discuss the modern product manager and product leader roles in depth, along with the dynamics of a strong product team. We'll discuss how we come up with a powerful and compelling vision and product strategy, and we'll discuss how empowered product teams determine what they need to build in order to deliver business results. We'll discuss in depth the techniques that product teams use to discover and deliver disruptive products, including how we tackle the major risks of value, usability, feasibility and viability, and how we use both qualitative and quantitative methods to address those risks.


The workshop will be delivered personally by Chris Jones, Product Partner of the Silicon Valley Product Group.

Chris has spent over 25 years building and leading product teams that defined new product categories at startups to F500 software companies including Lookout, Symantec, and Vontu. A holder of multiple patents, he has discovered and developed new products in consumer and enterprise mobile, web, data, and platform services.

Since joining SVPG, Chris has worked directly with over 100 companies ranging from startups to very large enterprise across a wide variety of technologies, business models and industries. Chris has worked directly with leadership and operational teams at these companies to better align their organization, process, tools, and culture with modern product best practices.

The course is designed to teach you everything you need to know to be a confident and competent product manager/product leader for products that make a difference.

NOTE: Please be warned that this is an intense two days. It is designed for technology product people that are serious about becoming exceptional at their job. We will use every minute of the two days, and your head will be spinning. Our intention is to provide the single best learning opportunity in the world for aspiring product managers and leaders. These sessions have always sold out with a long waiting list, so please don't sign up to take a spot unless you are serious about your career in product and willing to work hard to improve your skills. If you're not sure it's for you, talk to someone that has attended a session.


You can cancel with a full refund for any reason up to 7 days prior to the event. After that, it is too late for a refund but you are free to send any substitute you like. (It is generally too late to get substitute attendees from the waiting list so the seat would go unused).

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